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Gap is teaming up with Kanye West for a new line: Yeezy Gap

Kanye West came back to Twitter to make the announcement: #WestDayEver. The announcement: a partnership with Gap.  The full collection is titled YEEZY Gap and is set to make its debut…

Kanye West
(Photo by Brad Barket/Getty Images for Fast Company)

Kanye West came back to Twitter to make the announcement: #WestDayEver. The announcement: a partnership with Gap.  The full collection is titled YEEZY Gap and is set to make its debut in the first of 2021. According to a statement, Kanye's creative direction will include  “modern, elevated basics for men, women and kids at an accessible price point.”  It's a 10-year deal, and can be renewed half way through that period. Gap believes that, by then, YEEZY will bring in $1 billion USD in annual sales.

Kanye used to actually work at Gap in his teens saying back then he wanted to be “Steve Jobs of the Gap” Well Kanye, you're on your way!

MelissaWriter
A 29 year radio veteran, Melissa has made notable media appearances including serving as a judge and correspondent on the Emmy Award-winning TV show Community Auditions, Phantom Gourmet, Chronicle and many more. Additionally, Melissa won a Gracie Award in 2019 for her work as Co-Host of The GetUp Crew with Ramiro, Pebbles, Melissa & Leroy. She volunteered coaching cheerleading for 20 years. Melissa is a social influencer who creates videos promoting area businesses, movies, concerts and other lifestyle events.