UNIVERSAL CITY, CA – JULY 27: Mr. Potato Head and Mrs. Potato Head attend Variety’s Power of Youth presented by Hasbro, Inc. and generationOn at Universal Studios Backlot on July 27, 2013 in Universal City, California. (Photo by Rich Polk/Getty Images for Variety)
Hasbro just announced they're making the Mr. Potato Head brand gender-neutral. What does that mean? Right now, all of the various Potato Head toys fall under the "Mr. Potato Head" brand name and logo. Hasbro is changing that to just "Potato Head," but they'll still sell separate versions of Mr. Potato Head and Mrs. Potato Head. In other words, this seems to be a rebranding tool. Much like Dunkin' Donuts changing its name to just Dunkin' because they sell more than just donuts. How do you feel about the change?
