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Pitbull performs live from Times Square during 2021 New Year’s Eve celebrations on December 31, 2020 in New York City.

Pitbull is speaking up about the protests erupting across Cuba and Miami as Cubans are standing up to the communist regime’s mistreatment.

On Wednesday (July 14), the 40-year-old Cuban-American musician — born Armando Christian Pérez — shared an emotional video on his Instagram calling on world leaders and businesses to advocate for change and freedom in Cuba.

“This is a message to the world. We need to stand up, step up. But if you don’t understand what’s going on, then you need to wake the f— up,” Pitbull said in his video. “Not only is this a Cuba event, this is a world event. This isn’t about politics. This is about saving lives. This is about unity, not division. And bottom line, this is about taking action.”

“Not only do we live for freedom, we ride for freedom, we die for freedom, but we motherf—ing appreciate freedom,” he continued, explaining why he is “frustrated” by the reaction to the events in Cuba. “And it gets me hot, it bothers me and it frustrates me to a certain extent, being a Cuban American, and having a platform to speak to the world and not being able to help my own people, not being able to get them food, not being able to get them water, not being able to get the medicine. But most of all, not being able to help and really get them what they deserve, which is freedom.”

Watch Pitbull’s NSFW video captioned, “A Message To The World” below:

Mr. Worldwide called out Cuban-American Amazon founder Jeff Bezos (whose mother re-married Cuban immigrant Miguel “Mike” Bezos) to come together to aid Cubans financially.

“He’s somebody that can get involved and really help us. All we can do is create awareness, but politics are gonna be poli-tricks,” he said. “And while they figure out what they figure out, we need to figure out how to really help. We need to get creative, we need to figure out solutions while they’re losing their lives over there literally for something that we wake up every day and appreciate which is freedom. So to everybody out there, stand up, step up. And if you don’t understand, get with the motherf—ing program and wake up. This is about freedom and it’s about human rights. And everybody in Cuba, keep the fight up.”

Per People, Cuba temporarily lifted restrictions on Wednesday for people to enter the Caribbean country to bring food, medicine and hygiene products, following days of shortages of basic goods.

President Joe Biden recently shared a statement of support for the Cuban people: “We stand with the Cuban people and their clarion call for freedom and relief from the tragic grip of the pandemic and from the decades of repression and economic suffering to which they have been subjected by Cuba’s authoritarian regime.”

Other celebrities of Cuban descent have joined in speaking up for Cuba including Camila Cabello, Gloria Estefan and Lauren Jauregui, among others.

Cabello wrote on an Instagram post, “Hey guys, there is a major crisis right now in Cuba and we need your help to spread awareness. Deaths from COVID are rising rapidly and because of the lack of medicine, resources, basic necessities and even, food many people are dying. Right now, there are simultaneous protests in more than 5 cities in Cuba. Our brave people took the streets to protest for this humanitarian crisis and the people of Cuba need our help urgently. Please spread this message by posting #SOSCUBA to your feed to help bring awareness and support to my people 🙏🏼”