Kanye Shares His Redesign of McDonald’s Packaging for Collaboration
Kanye West took a break from social media but now he’s back with a post announcing his collaboration with McDonald’s.
Ye is using his design skills to rework the global fast-food brand’s packaging for their new collaboration. The rapper will be working with Japanese industrial designer Naoto Fukasawa for a new concept on their cheeseburger wrapper. Ye shared a conceptual redesign of the burger’s packaging, turning it into a square with translucent paper.
This is not Ye’s first time working with the global fast-food chain. Ye was in the McDonald’s Super Bowl LVI commercial this year.
https://www.youtube.com/watch?v=JzNoXpF6OcU
Take a look at the Ye’s Instagram post below:
https://www.instagram.com/p/Cd6QC1DOWBc/
Autumn Hawkins is the National Hip-Hop and R&B writer for Beasley Media, currently residing in New Jersey. Prior to working at Beasley Media, she was in broadcast news as an entertainment producer. When she's not impatiently waiting for Beyoncé to drop new music, she is reading, shopping, or planning a vacation.