Melissa Celebrating The Grand Opening Of Primark At Burlington Mall

Join Melissa and the HOT 96.9 Street Team on Saturday, noon-2p  to celebrate the opening of the newest Primark store at Burlington Mall. Stop by for your chance to win lots of prizes, including free concert tickets.

Adored by fashion fans and value seekers alike Primark is widely known as the destination store for keeping up with the latest looks without breaking the bank. Primark, one of Europe’s leading fashions retailers, opened its first store in Dublin and today operates over 320 stores in 11 countries.

The new store at the Burlington Mall is the sixth store in the U.S. joining locations in Boston’s Downtown Crossing, Philadelphia’s King of Prussia Mall and Willow Grove Mall, Connecticut’s Danbury Fair Mall and New Jersey’s Freehold Raceway Mall.

Primark will bring its signature amazing fashion at amazing prices to the Burlington area just in time for the holiday season.

The 53,000 sq. ft. store, located on the mall’s second level, will bring a fresh option to the region for shoppers of all ages seeking womenswear, menswear, children’s clothing and homegoods, all at value-for-the-money prices. Modeled on Primark’s latest contemporary shop concept, the store’s design will 43 fitting rooms and 45 registers for fast and convenient shopping. And, Primark is holiday season ready and can outfit the whole family.

In addition to five stores currently open as well as the upcoming Burlington Mall store, Primark has announced plans to launch in four further locations in the United States – Staten Island Mall (Staten Island, N.Y.), South Shore Plaza (Braintree, MA) and American Dream (East Rutherford, N.J.), Kings Plaza (Brooklyn, N.Y.).

Primark’s Burlington Mall store hours are 10:00 a.m. to 9:00 p.m. Monday to Thursday; 10:00 a.m. to 9:30p.m. Friday; 9:00 a.m. to 9:30 p.m. Saturday and 10:30 a.m. to 6:30 p.m. Sunday.