National Tequila Day: 5 Black Celebs With Tequila Brands

National Tequila Day is here! The official day of celebrating tequila is July 24th. According to National Today.com, the origins of celebrating National Tequila Day on July 24th are murky, but the history of tequila is definitely not.

Tequila derives from Mexico and dates back to 100 BC, where Indigenous people drank alcohol made of blue agave, which they call "pulque." 51% of tequila manufactured today is made with blue agave, which is a plant only grown in Jalisco, Mexico.  When Spain invaded Mexico, they cooked with agave in distilling pots and called it "mezcal wine." Mezcal is made from any type of agave plant. Mezcal is also sold on its own and has a large alcohol concentration percentage than tequila.

Don Jose Antonio de Cuervo made the first Vino Mezcal de Tequila de Jose Cuervo in 1795 (also known as Jose Cuervo for short) in Tequila, Jalisco, Mexico. Cuervo's product bloomed in popularity which ultimately birthed the modern tequila industry.

According to the site, "The U.S. moves to block a proposal that Tequila must be bottled 'at the source' in Mexico, stating that it puts thousands of jobs at risk — so the Tequila Trade Agreement is created, stating that the U.S. may continue to import tequila in bulk to bottle it within their own facilities."

Tequila and mezcal made up $866 million in contributions to distilled liquor in 2022 according to the Distilled Spirits Council of the U.S. The native Mexican spirit is the second-largest category by revenue in 2021. It's only behind vodka which has led since the 1970s in the U.S. Since 2003, Tequila/Mezcal volumes have grown 273%, an average rate of 7.2% per year. Your favorite celebrities are aware of the growth as well.

On and off the court, studio, television, or film screen, celebrities want in on the tequila industry. It's no secret that your favorite celebrity is also producing something for you to enjoy when you're with your friends on the weekend. So when you're not indulging in your favorite celebrities film or updating your playlist to include their newest single, you

Take a look at five tequila brands owned by Black celebrities below:

Kevin Hart launched Gran Coramino, in the spring of 2022. The price range for Gran Coramino ranges from $48.99 to $109.99. You can shop Gran Coramino here. Please drink responsibly.

Actor and WWE legend Dwayne "The Rock" Johnson debuted in March 2020. The price range for Teremana ranges from $18.99 to $44.99. You can shop Teremana here. Please drink responsibly.

NBA star LeBron James founded Lobos 1707 in 2018. "Lobos" in Spanish translates to "wolves." The price range for Lobos 1707 are from $41.99 to $179.99. You can shop Lobos 1701 here. Please drink responsibly.

Cincoro is backed by NBA owner and legend Michael Jordan as well as fellow NBA owners Jeanie Buss, Wes Edens, Wyc Grousebeck, and Emilia Fazzalari. The name combines Spanish words “cinco” and “oro. "Cinco" is for the five owners, and "oro" which means gold, stands for the "gold standard" when it comes to tequila production. A bottle of Cincoro ranges from $84.99 to $1,599.99. You can shop for Cincoro here. Please drink responsibly.

Diddy bought DeLeon in 2014 after the company debuted in 2008. Diddy has been in the liquor industry for quite some time as he also is the owner of the popular vodka brand Ciroc. Prices for DeLeon range from $37.99 to $48.99. You can shop DeLeon here. Please drink responsibly.