Rihanna is doing it for the culture, y’all.

Riri just dropped some new stuff for her Fenty Beauty line, but if we’re gonna be honest, the best of all of it is what she named this eyeliner.

The Flyliner’s name is “Cuz I’m Black,” which stems from a Twitter incident that was had back in 2011. Someone made a racist comment about Rihanna’s hairstyle on the cover of “Man Down,” saying, “Why does her hair look so nappy?” Rihanna, according to Elle, responded back with , “Cuz I’m black b***h!!!”

SHAAAADE. We love it.

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